Jack Swedberg Custom Musky Lure Pickerel ColorJack Swedberg Custom Musky Lure Pickerel Color. About 5 1 2" long. Brand new, never used. Custom made lure by the late contemporary lure maker and artist Jack Swedberg from Webster, Wisconsin and his Musky Classic Lure Company. These lures are sought after by collectors and fisherman alike. Fish or collect you can't go wrong. These are almost impossible to find. See all of our Jack Swedberg lures for sale here. Add to your tackle box or collection